Design Thinking

Design thinking is a human-centric approach to innovation and problem-solving.

It encourages empathy, ideation, and experimentation to create user-centered solutions.

Everything we do follows this guiding principle.

See, how we help our healthcare clients.

Design Thinking

The Process

1. Empathize

Conduct user research to gather insightful information about end-users’ needs and problems.

2. Define

Clearly define the problem based on insights gathered during the first phase.

3. Ideate

Fuel the brainstorming session with creativity, encouraging everyone to explore various possibilities.

4. Prototype

Develop a tangible or visual representation of the solution to test its functionality and effectiveness.

5. Test

Test the prototype with users to gather feedback and learn about its strengths and weaknesses.

6. Iterate

Based on feedback, iterate and refine the solution to enhance its effectiveness and alignment with user needs.

Design Thinking Best Practices We Implement

User-centric focus

Conduct user research to gather insightful information about end-users’ needs and problems.

Iterative development

Develop a tangible or visual representation of the solution to test its functionality and effectiveness.

Collaborative work environment

Fuel the brainstorming session with creativity, encouraging everyone to explore various possibilities.

Rapid prototyping

Clearly define the problem based on insights gathered during the first phase.


Agile is a set of principles for smooth and effective software development.

It prioritizes customer satisfaction through continuous improvement and iterative progress.

Agile is our go-to in projects where requirements are likely to change over time.

Agile Sprint

Our Process

1. Requirement gathering

Collect and analyze project requirements, prioritizing them based on stakeholder value.

2. Iteration planning

Plan short development cycles with clear objectives for each phase.

3. Development

Develop features iteratively, encouraging regular collaboration and feedback.

4. Testing and integration

Keep things stable by always testing and integrating to ensure compatibility.

5. Review and adaptation

Keep track of how things are going, and adjust plans based on feedback.

6. Deployment and feedback

Release in stages, get feedback, and make constant improvements.

Agile Best Practices We Implement

Continuous integration

Employ CI/CD pipelines for rapid and reliable releases.

Feedback loops

Establish regular feedback loops with stakeholders and users.

Automated testing

Use automated testing when you can for quicker and more reliable tests.

Test-driven development

Make your code robust and error-free by adopting test-driven development.

Code modularity

Ensure the codebase remains modular and maintainable.

Code refactoring

Keep your code clean and easy to understand through regular refactoring.


Scrum is a flexible and iterative Agile framework that’s ideal for managing complex software and product development using incremental progress through sprints.

It is best suited to projects where requirements might change rapidly and there is a need for frequent adaptations. All of our teams are led by a certified Scrum Master and Product Owner.


Our Process

1. Project backlog creation

Identify and document the project requirements.

2. Sprint planning

Choose what’s most important for the next sprint by prioritizing backlog items.

3. Sprint

Use timeboxing to complete tasks within a specific period, usually 2-4 weeks.

4. Daily scrum

Have a quick team meeting every day to make sure we’re all on the same page.

5. Sprint review

Evaluate the output and present it to stakeholders.

6. Sprint retrospective

Think about how things went, and adjust for better sprints in the future.

Scrum Best Practices We Implement

Continuous Integration

Automatically test and merge code changes to ensure quality and consistency.

Automated testing

When possible, go for automated testing to make tests faster and more reliable.

Modular design

Build the software in manageable, incremental units.

Regular reviews

Conduct code and design reviews to encourage collaboration and knowledge sharing among team members.

Definition of Done

Make sure everyone knows what ‘done’ means by clearly defining it for each user story.


DevOps is an “infinite loop” methodology, connecting software development (Dev) and IT operations (Ops) to boost teamwork and productivity.

It’s used in projects where rapid, continuous delivery is a priority.


Our Process

1. Planning and collaboration

Collaboratively plan and define project requirements.

2. Code development

Develop code emphasizing version control and collaboration.

3. Continuous integration

Integrate code changes regularly and automatically test them.

4. Deployment

Employ automated tools for seamless deployments.

5. Monitoring and feedback

Monitor system performance and gather feedback for improvements.

6. Automation and optimization

Continuously automate repetitive tasks and optimize processes.

DevOps Best Practices We Implement

Infrastructure as code (IaC)

Manage infrastructure with code to automate processes and maintain consistency in deployment and management.

Monitoring and logging

Use monitoring and logging to see how your system is performing and catch any issues.

Continuous integration/ (CI/CD)

Automate the deployment pipeline to facilitate rapid releases.


Lean software development focuses on delivering value to the customer by optimizing resources and eliminating waste.

This method works well for projects with clear value streams and a strong emphasis on efficiency.


Our Process

1. Identify business value

Determine the business value from the customer’s perspective.

2. Map value stream

List out the steps and find any unnecessary activities in the process.

3. Create flow

Establish a steady and efficient workflow.

4. Establish pull

Let customer demand dictate the workflow.

5. Deliver fast

Maintain efficiency and continuously improve processes.

Lean Best Practices We Implement

Eliminate waste

Focus on eliminating unnecessary steps and activities.

Optimize the whole

Focus on optimizing the entire process, not just individual components. Build high-quality, long-term solutions.

Built-in QA

Integrate quality assurance throughout the development process.

Empower the team

Build trust and let team members rely on each other’s skills instead of micromanaging.

Rapid Application Development (RAD)

Rapid Application Development (RAD) speeds up software creation using quick prototypes and user feedback, perfect for projects with rapidly changing requirements.

Rapid Application Development

Our Process

1. Requirement identification

Identify basic project requirements.

2. Prototype development

Develop initial prototypes to visualize functionalities.

3. User evaluation

Obtain user feedback on prototypes.

4. Refinement

Refine the application based on feedback.

5. Iterative development

Repeat the cycle until the product meets the desired standards.

6. Final implementation

Implement the final version of the application and launch it.

Rapid Application Development (RAD) Best Practices We Implement

Modular design

Adopt a modular design approach for easy changes and adaptations.

Flexible planning

Makes it easier to pivot, and adapt to changing requirements.

User-centric development

Adjust development based on user research and insights.

Automated testing and integration

Implement automated testing and continuous integration for quality assurance.

Prototype Methodology

In the prototype methodology, a preliminary version of the software is developed to gather user feedback and clarify requirements, which then guides the development of the final product.

Our Process

1. Requirement identification

Identify initial project requirements.

2. Initial prototype development

Create a preliminary version of the software, focusing on visual features.

3. User evaluation

Collect user feedback on the prototype.

4. Refinement

Refine the system based on user feedback.

5. Iteration

Repeat the process until the system meets the user’s expectations.

6. Final development

Develop and refine the final software version based on the information gathered from the initial prototype.

Prototype Methodology Best Practices We Implement

User involvement

Actively engage users to gather relevant feedback.

Iterative development

Improve the prototype bit by bit with iterative development to keep making it better.

Flexible design

Maintain a flexible design and modular approach to easily accommodate changes.

Feedback integration

Make the product meet user expectations by incorporating feedback effectively.

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